Friday 28 September 2012

Facebook and Business



Hi everyone!

I have been AWOL for a while now. Things have just been crrrrrrazy hectic! I am back though, so all is well! *wink*

Anyway, today I wrote an article about using Facebook as a springboard for getting the name of your business 'out there' and thought I would share some of it with you... 

Facebook offers businesses all around the world priceless opportunities for online marketing (they actually ARE priceless seeing as though they are FREEEEEEE!) It would be silly for a business, regardless of its size, not to take advantage of Facebook- and social media in general- as a marketing tool. 
Many people believe that Facebook was made solely to stay in contact with friends and family. This, however, could not be further from the truth! Facebook and business have recently become synonymous with one another and there are businesses all over the world taking full advantage of this specific social networking site’s features. It is now easier than ever to advertise your business or company on Facebook- completely free of charge!

The best part about Facebook? It gives you the opportunity to become aware of what your already existing clients are thinking, what they need, and what they want. This is invaluable when it comes to tailoring your services and products- you will be able to give them EXACTLY what they are looking for, thus maintaining your client base with ease.  

If you own a business, you should make sure that you have a firm social media strategy in place. It could mean the difference between a business's failure or success! If you simply don't have time to handle your Facebook page for business or to keep up to date with all of your business social media, feel free to give us at Ipcoweb a call. After all, online marketing and SEO is what we do better than any other company in South Africa!

Check out this other article I wrote about how to get the most out of Facebook for business. 

Keep well guys!

B
xx

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